Anyone with a passion for fashion who wants to build a successful project: a new designer, a store owner, a brand founder, or an entrepreneur in clothing, jewellery, accessories, bags or shoes.

No. The courses start from zero and explain every term the first time it appears, then rise step by step to production and selling. If you already have experience, each course still gives you templates and tools that save time.

Yes. We focus on young and small projects: a focused first collection, a budget worked out in advance, and steps that grow with you.

The content is written in Arabic and English with an awareness of the Arab and Gulf fashion market. Where laws and duties differ from one country to another, the lesson points out what to check in your own market.

Starting without a plan, a collection bigger than the budget, an incomplete cost calculation, unsuitable suppliers or fabrics, and launching with no marketing plan. The courses address them in the order you will meet them, beginning with From Idea to First Collection.

Yes. Five courses are free and fully open, with no locks and no account needed to start:

• From Idea to First Collection
• Fashion Brand Marketing
• Sourcing from China
• Fabrics and Materials
• Private Label Fashion

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Start with From Idea to First Collection. Then choose by need: marketing if you already have a collection, sourcing from China or fabrics if you manufacture, and private label if you prefer to build on ready made products.

The lessons are written and organised, each with steps and an exercise you apply to your own project, plus Excel templates and a quiz at the end of every module. Consultations, by contrast, are one to one sessions.

Yes. Every course has six Excel templates with ready made formulas, free to download from the lesson they belong to or from the toolkit section of the course page. The numbers inside are illustrative examples.

Yes. You type your name and print a completion certificate as a PDF from the course page. It is a self issued certificate confirming you followed the course, not an academic accreditation.

Every course is available in Arabic and in English. You will find the link to the other edition at the top of the course page.

Ten topics in three stages: Build (business plan, identity, pricing), Make (materials, production) and Sell and grow (online store, photography, marketing, new markets, exhibitions). See all consultations.

A single session is currently $90 per topic. Open the page of the topic you want and book from there. If you need help, message us on WhatsApp.

On the contrary. They are designed for every stage, from planning and setting up to expansion, export, digital promotion and exhibitions.

Open the "Start here" section on the consultations page, or tell us your situation on WhatsApp and we will suggest the best topic.

The courses listed above are free. What you pay for is the one to one consultations, the e-book Building a Successful Fashion Brand, and the paid Guangzhou sourcing course.

Write to info@ramezbasmaji.com or message us on WhatsApp, and you will get a reply within 24 hours at most.